ValuSource Unveils Web-Based Pluris DLOM Database

    Industry’s Most In-Depth Database Creates More Accurate, Defensible Datafor Determining Discounts for Lack of Marketability (DLOM) Colorado Springs, CO, May 11, 2010 - ValuSource, the leader in business valuation software, today announced the launch of the web-based Pluris DLOM Database™, the most comprehensive database ever for determining discounts for lack of marketability (DLOM). “The Pluris DLOM Database offers valuators the best data on marketability discounts available today,” said David Fein, ValuSource CEO. “The Pluris DLOM Database is almost ten times the size of competing solutions, has data on dozens of industries, and contains in-depth detail on more than 700 transactions in the last two years alone.” When valuing a closely held business, an appraiser typically applies a discount for lack of marketability (DLOM). The Pluris DLOM Database provides the most in-depth and up-to-date source of data from restricted stock transactions available to the valuation profession for estimating this discount. Experienced business valuators choose the Pluris DLOM Database because state and federal courts are increasingly favoring discounts for lack of marketability that:

• are developed from restricted stock transaction data
• are based on companies like the subject company
• use recent transactions for comparison
• use more data than just a set of “averages”

The Pluris DLOM Database is updated quarterly, so users always have the freshest data to select from when developing their discount. The Pluris DLOM Database contains over 80 data points for each transaction, including closing and announcement dates; market prices for the underlying stock on each date, plus at set intervals before and after each date; industry descriptions and classifications; trading volume and volatility for each stock, as well as data from the Chicago Board Options Exchange Volatility Index (VIX) as of each transaction date; details on any warrants issued with each deal, plus rich detail on the operating performance and financial position of each restricted stock issuer. The Pluris DLOM Database is backed by a methodology document that explains exactly which methods were used in constructing the database, down to individual search terms. Transparency means the analysis can be replicated and verified. The Pluris DLOM Database is available for $595 as a one-year subscription. Valuators can also access the Pluris DLOM Database on an ala carte basis for a single project, paying for as little as a single database search. Visit www.valusource.com to learn more. About ValuSource Software: Recognized as the leader in the valuation software industry for more than 24 years, ValuSource develops a full line of products, including programs, databases, and report writers, that are fully integrated with Microsoft Excel and Word. About Pluris Valuation Advisors LLC A valuation firm with offices in New York City and Palo Alto, California, Pluris Valuation Advisors LLC specializes in hard-to-value illiquid and distressed securities, and business valuations. Pluris combines valuation and technical accounting expertise in its development and application of valuation methodology, in compliance with U.S. GAAP and IFRS. Specific assets valued include auction rate securities, collateralized debt obligations, asset-backed securities, distressed debt, bankruptcy claims, restricted securities of public companies, limited partnerships and other assets that lack liquidity. Pluris' valuations are also used for tax purposes and litigation support. Our proprietary LiquiStat™ database enables Pluris to value even the most illiquid assets based on market data. Pluris clients include public-reporting entities, hedge funds, private equity funds, and their advisors nationwide. Contact Dave Dix ValuSource512-257-1605 ddix@valusource.com